Previous Work Experience

October 2008 - August 2009
Junior creative planner, Cayenne/Dentsu, Amsterdam.
Supported Strategy and New Business departments in research & communication proposal.
Function as trendwatcher.
Follow and analyse the client’s competitors activities & campaigns.
Monitor and manage client’s online community.
Coordinate focus groups as well as desk & field research.
Advised partner online agency (Media Catalyst) on Canon’s Asia digital strategy.
Gained foothold on planning & advertising.

March - October 2008
Research Assistant, Cayenne/Dentsu, Amsterdam.
Assisted Strategy and New Business departments in research & communication proposal.
Responsible for daily trendwatch update, client’s (Canon) competitors update and analysis.
Learned the development of Pan European campaigns.

2007-2008
Trainee, Cayenne/Dentsu, Amsterdam.
Gained better understanding of product knowledge as well as the general running of an advertising agency.

2006-2007
Freelancer website editor & editor, RNW, Hilversum.
In charge of submitting 2 articles per week and managing www.ranesi.nl.

2006
Internship, RNW, Hilversum.
Assisted the production of the youth segment broadcast by developing contents and writing weekly articles.
Contributed new ideas to strengthen the programme’s popularity.

2005
Volunteer, Restfest, Rotterdam.
Resfest is an international film festival targeting innovative creative community.
Learned event organising and communications skills.